Support the Girls Australia Ltd

Support the Girls Australia Ltd is a grassroots, volunteer-driven charity dedicated to restoring dignity, confidence, and opportunity to vulnerable, disadvantaged, and isolated women and girls across Australia. Founded in 2016 by Jane Holmes, a former crisis counsellor and survivor, the organisation was born out of a recognition that many Australian women and girls lack access to basic necessities such as supportive bras, underwear, and hygiene products—items that are often taken for granted but are essential for health, wellbeing, and self-esteem.

Mission and Vision

The mission of Support the Girls Australia Ltd is to empower women and girls facing hardship—including poverty, trauma, domestic violence, and social isolation—by providing them with professionally fitted bras, underwear, toiletries, and menstrual hygiene products. The charity’s vision is to create a society where all women, regardless of their circumstances, have the resources and support needed to lead healthy, fulfilling lives, free from shame or stigma.

Main Objectives

• Provide essential products and personal care items to women and girls in need.
• Foster safe, inclusive spaces where women can connect, share experiences, and access support services.
• Partner with community organisations, health services, and local councils to identify and assist those most in need.
• Advocate for the rights and dignity of all women, challenging stereotypes and reducing the stigma associated with disadvantage.
• Support personal development by helping women build life skills, confidence, and resilience.

Benefiting Groups

Support the Girls Australia Ltd serves a diverse range of women and girls, including those experiencing homelessness, domestic violence, financial hardship, social isolation, and those living in rural, remote, and Indigenous communities. The charity is inclusive of all women, non-binary, a-gender, gender non-conforming, and marginalised genders, ensuring that no one is left behind due to their background or identity.

Types of Services and Activities

• Bra Gifting Events: Regular events where women receive professional bra fittings, new underwear, toiletries, and enjoy morning tea in a supportive, compassionate environment.
• Rural and Indigenous Outreach: Mobile teams travel to remote areas to deliver products and services, often partnering with local health and community organisations.
• Health Collaboration: Joint initiatives with BreastScreen NSW to promote early breast cancer detection and provide mammograms, particularly in Indigenous and rural communities.
• Personal Advocacy and Support: One-on-one assistance to help women access further services, build skills, and navigate challenges.
• Community Partnerships: Working with a network of service providers, businesses, and volunteers to maximise impact and reach.

Support the Girls Australia Ltd operates almost entirely through the dedication of volunteers and the generosity of donors. By contributing through donations, individuals and organisations can help ensure that more women and girls receive the care, respect, and opportunities they deserve. The charity’s approach is holistic, addressing not only immediate material needs but also the emotional and social wellbeing of those it serves, helping them to rebuild their lives with dignity and hope.